AI search revenue

ChatGPT sends you visitors. You can't tell if any of them buy.

Attriboo labels visits from AI answers, follows them to checkout, and shows the revenue each AI assistant brought in.

The AI search panel in Attriboo: pages crawled by AI bots, visitors from AI answers and revenue from AI visitors, above a table of ChatGPT, Perplexity, Claude, Gemini and Copilot.The AI search panel in Attriboo: pages crawled by AI bots, visitors from AI answers and revenue from AI visitors, above a table of ChatGPT, Perplexity, Claude, Gemini and Copilot.

Sound familiar?

  • AI visits hide in other traffic

    Many analytics tools file a ChatGPT click under referrals or Direct, so it never shows up as its own source.

  • Crawls are not customers

    Server logs show AI bots reading your pages, not whether a person clicked through and paid.

  • No link to revenue

    Without the sale attached, you can't tell whether writing for AI search is worth the time.

Each assistant is its own source

ChatGPT, Perplexity, Claude, Gemini and Copilot appear as separate sources, each with its visits, conversion rate and revenue.

Revenue sources in Attriboo listing ChatGPT, Perplexity, Google Ads and Claude with revenue, visits, conversion rate and traffic share beside revenue share.Revenue sources in Attriboo listing ChatGPT, Perplexity, Google Ads and Claude with revenue, visits, conversion rate and traffic share beside revenue share.

Which pages AI reads, and which pages earn

Pages & checkout lists your pages by revenue, with AI crawls and value per visitor beside each one. Crawls appear once you set up AI crawl tracking.

Pages & checkout in Attriboo: pages ranked by revenue, each with its AI crawl count, revenue per visitor and visitors.Pages & checkout in Attriboo: pages ranked by revenue, each with its AI crawl count, revenue per visitor and visitors.

Get started

  1. Add the tracking script

    Visits from AI answers are labelled automatically once you install Attriboo on your website.

  2. Log AI crawlers (optional)

    Use the Cloudflare Worker or WordPress plugin to track AI crawlers and see which pages the bots read.

  3. Connect your payments

    Connect your payment provider so completed payments and refunds arrive on their own.

A crawl doesn't mean a person saw your page in an answer, so crawls and visits are counted separately. Some AI apps don't pass on where a visitor came from, and those visits appear as Direct.

Common questions

Can Attriboo track traffic from ChatGPT?

Yes. Visits that arrive from ChatGPT, Perplexity, Claude, Gemini or Copilot are labelled as AI sources automatically when the visit shows where it came from.

Why does some ChatGPT traffic show up as Direct?

Some AI apps, especially mobile apps, don't pass on where a visitor came from. Those visits look the same as someone typing your address, so they appear as Direct.

What's the difference between an AI crawl and an AI visit?

A crawl is software reading your page. A visit is a person who clicked through from an AI answer. Attriboo counts them separately, because a crawl doesn't mean anyone saw your page in an answer.

Do I need the Cloudflare Worker or WordPress plugin?

Only to see AI crawls. Visits and sales from AI answers are recorded by the normal tracking script. Crawl logging needs one of the two, as explained in how to track AI crawlers.

Can Attriboo see what someone asked ChatGPT?

No. Attriboo only sees that a visit came from an AI service, never the question or conversation.

Find out what AI search is worth to you.

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