Paid advertising and conversion feedback
Attriboo vs HYROS
See where sales come from. Decide whether you also need to send conversions back to your ads.
Attriboo connects recorded website visits, supported payments and ad costs for a revenue review. HYROS combines ad attribution with conversion feedback and AI reporting workflows. Start with the job you need: reviewing sources, improving the signals sent to ad platforms, or both.
Reviewed · By Jay Kang
Find your reporting fit
Website visits.
Connected payments.
Ad tracking and conversion feedback
Start with the reporting questionOpen the evaluation checklist
Your decision in three checks
- Record the outcome
Keep the payment amount, currency and refund history together.
- Review source credit
Match campaign costs to the chosen dates and attribution model.
- Choose the next action
Review a budget or evaluate a separate conversion-feedback workflow.
The short answer
When Should You Choose Attriboo or HYROS?
Start with the decision your team needs to make. Then check the data, connections and service behind it.
Consider Attriboo When
- Your main question is which recorded sources and campaigns received revenue credit.
- You want payment records, refund deductions and buying paths in a website reporting workflow.
- You want to start with a published free allowance and choose your own setup pace.
Consider HYROS When
- You need HYROS's conversion feedback to Meta or Google as part of your advertising workflow.
- You want its setup team and the custom reporting work described in its MCP offering.
- Its quote and demonstrated connection for your store, sales funnel or call-based business fit your requirements.
Where Attriboo wins
Where Attriboo Goes Further Than HYROS
These are the jobs where Attriboo goes further than HYROS. Each one shows where to find it in the product, and links to HYROS's own documentation for their side.
See which AI answers send paying customers
ChatGPT and Perplexity now send visitors, but most tools lump them in with referrals and stop at the visit.
AttribooAttriboo counts AI bot crawls on your pages, the visitors AI answers send, and the payments those visitors make, engine by engine.
HYROSHYROS doesn't document AI crawler logging or a revenue report for AI answers. Its own UTM guide says AI visits often arrive as direct or referral.
Read HYROS's UTM guideWhere to find itDashboard → Where customers come from → AI search
The full card lists every AI engine with its bot crawls, human visits, most-cited page and revenue. The outlined stages are enlarged below.
Select the overview to open the full screenshot.
Enlarged detail of the outlined area
Example from the public demo: 8 AI bot crawls, 191 visitors from AI answers and $1.9k paid by 7 of them. - AI bots reading your pages
Server-side crawls by OAI-SearchBot, PerplexityBot, ClaudeBot and others, counted per page.
- Money paid by AI visitors
Payments from people who arrived from ChatGPT, Perplexity, Claude, Gemini or Copilot.
Revenue from your payment provider, refunds included
A purchase event fired in the browser isn't the same as money in your account. Refunds and blocked scripts make the numbers drift.
AttribooAttriboo takes revenue from Stripe, Polar, Shopify, Paddle, PayPal, WooCommerce and Lemon Squeezy, subtracts refunds, and shows how many payments matched a visit.
HYROSHYROS connects Stripe, Shopify, WooCommerce and PayPal. Its install guides don't describe refund deduction or a count of payments matched to visitors.
Read HYROS's documentationWhere to find itDashboard → Summary → Payment match
Net revenue comes from payment webhooks. Open Payment match to see how many orders link to a visitor, and which refunds were subtracted.
Select the overview to open the full screenshot.
Enlarged detail of the outlined area
Example from the public demo: every payment is matched to a recorded visit, and refunds are taken off revenue. - Every payment matched to a visit
Shows how many orders from Stripe, Polar and others link to a recorded visitor, so you know what the report covers.
- Refunds come off automatically
Refund webhooks subtract from revenue, so sources are credited with money you kept.
Choose the job first
Separate Reading Ad Performance From Feeding the Ad Platform
A report answers what your records show. Conversion feedback sends an outcome to an advertising platform. These are separate tasks. If your priority is a bidding signal, evaluate the event mapping and delivery workflow instead of buying on dashboard appearance alone.
HYROS describes returning sales signals to ad platforms. Attriboo's ad-spend imports bring costs into reports; they do not install a Meta Pixel or replace a conversion-delivery service. You can keep an existing feedback connection while evaluating Attriboo for reporting.
For example, you spend $10,000 on Meta. The next useful check is whether the campaign labels, payment records, refunds and cost dates describe the same period. A high revenue-credit ratio does not prove how much advertising caused, or how much profit remains after delivery costs.
Check the requirements
Compare Attriboo and HYROS for Your Workflow
Use the linked product guides to check the capability you need. A report, a model and an action sent to another platform are different parts of the workflow.
- Revenue review
- Ad-platform feedback
- Setup support
- AI and reporting access
- Entry cost
Read the detailed comparisonCapabilities, requirements and links to the source documentation
| Your decision | Attriboo | HYROS |
|---|---|---|
| Revenue review | Attriboo Compare source and campaign credit with supported payment records and recorded refunds. Read about revenue review in Attriboo | HYROS Positions ad tracking and revenue attribution as the foundation for paid-media decisions. Read HYROS's revenue review details |
| Ad-platform feedback | Attriboo Supported ad connections import costs. They do not send conversion signals or change bids and budgets. Read about ad-platform feedback in Attriboo | HYROS Describes sending sales signals to Meta and Google for ad optimization. Read HYROS's ad-platform feedback details |
| Setup support | Attriboo Choose your platform guide, install tracking, then authorize the payment and ad connections you need. Read about setup support in Attriboo | HYROS Offers setup assistance and a business-specific quote. Check the integration instructions for your stack. Read HYROS's setup support details |
| AI and reporting access | Attriboo Use MCP, REST reports or the CLI; website setup requires its own approved permission. Read about ai and reporting access in Attriboo | HYROS Describes MCP and API-based reporting, custom dashboards and connected workflows. Read HYROS's ai and reporting access details |
| Entry cost | Attriboo 5,000 monthly pageview and custom-goal events for one website on Free. The first paid allowance is $5 a month for 10,000 events. Read about entry cost in Attriboo | HYROS Custom pricing sized to the business; request the current quote and terms rather than relying on an old starting price. Read HYROS's entry cost details |
This comparison uses the linked official product documentation. It does not claim a measured speed, accuracy or usability advantage.
Find it in the product
Inspect the Campaign Before Changing the Budget
In Attriboo, open Dashboard, go to Where customers come from, select View all on Revenue sources and choose Ad ROAS. Check the website, period and model before reading campaign revenue. Confirm the ad-spend coverage; a saved total may cover different dates from the revenue report.
Where to find itDashboard → Where customers come from → Revenue sources → View all → Ad ROAS
The overview shows the full report with the website, dates, Compare and Credit controls above it. The rows and columns that matter here are enlarged below.
Select the overview to open the full screenshot.
Enlarged detail of the outlined area
- Read the purchase credit
Order credit follows the Credit rule. It is not a count of new customers or proof that advertising caused the purchase.
- Check the advertising cost
Confirm saved or imported spend covers your dates. Importing costs does not send conversions back to the ad platform.
The full campaign report keeps the cost and order-credit columns beside their reporting scope. Use your payment ledger to check an important sale or refund. For the next budget decision, distinguish ROAS from ROI rather than treating revenue less advertising as business profit.
Price your actual needs
Compare Attriboo and HYROS Pricing Scope
HYROS publishes custom pricing and says its setup team is included. Ask for the quote that covers your revenue, integrations and service needs. The comparison below calculates Attriboo's allowance only, not a HYROS price or a promised saving.
Attriboo's ongoing Free plan is an evaluation option, not a time-limited trial. Report history currently covers available records in the latest 365 days. Payment backfills vary by provider and cannot recreate website visits that were never recorded.
Your recorded workload
Work Out Your Attriboo Allowance
Use pageviews and custom goals. Payments do not count as these events. Bot requests have a separate allowance. These inputs stay in your browser.
Up to 10,000 monthly events. Billed monthly.
Review all allowances and termsCompare the same measured workload with HYROS's current plans. This calculator quotes Attriboo only; it does not estimate another vendor's bill or convert visitors into events. Attriboo's report window and view-specific capacity limits still apply.
One useful check
Test the Reporting Job on Your Own Website
Keep the first evaluation small enough to explain. Review the records behind one payment or campaign before moving an established reporting process.
- Choose one advertising decision
Write down whether you need source reporting, conversion delivery or both. Use one website and one campaign first.
- Confirm the checkout and identity path
Use the documented payment connection and test the visitor reference used by your checkout. A provider logo alone is not proof of a match.
- Reconcile before comparing credit
Compare the same payment, refund, currency and dates. Then compare model rules and unmatched records.
- Keep a useful service while testing
Do not remove a working ad-feedback setup just because a reporting tool imports ad costs. Evaluate that dependency separately.
Use the installation guide for your website platform and the payment connection instructions for your checkout to start that check.
Your remaining questions
Before You Choose Attriboo or HYROS
Use these answers to resolve the reporting, setup and switching questions that can change your decision.
Is Attriboo a HYROS alternative?
Attriboo is an option for website source and payment reporting when your checkout uses a supported connection. It is not a like-for-like replacement for every HYROS ad-feedback or custom reporting workflow. Choose the reporting job first, then test a known payment against the connection you will use.
Does importing Meta costs send purchases back to Meta?
No. Attriboo's Meta connection imports campaign costs for reporting. HYROS describes a separate sales-signal workflow for ad platforms. If you need conversion delivery, evaluate that service and its event mapping separately from the ROAS report.
How much does HYROS cost compared with Attriboo?
HYROS publishes custom quotes, so this page does not invent a starting price. Attriboo includes 5,000 monthly pageview and custom-goal events for one website and starts paid allowances at $5 a month for 10,000 events. Compare the required service, billing term and workload rather than converting revenue into an event count.
Can I ask an AI assistant about either tool's reports?
Both offer AI-related reporting access. HYROS describes MCP and custom reporting workflows. Attriboo provides report access through MCP, REST and CLI, with separately approved website setup. Compare actual tools and permissions; a reporting connection does not authorize ad changes.
Can Attriboo recover my earlier HYROS journeys?
Installing Attriboo does not import another tracker's identity or recreate its earlier website visits. Supported payment imports have provider-specific limits. Keep existing reports available while the new installation collects the records you need for a useful comparison.
Find the Sales Behind Your Ad Spend
Start with your website, a supported payment connection and one campaign. Bring recorded revenue and advertising costs into a review you can explain.